Entry level model (specs below) starts at $39,900.
- Exoskeleton of Ultra Hard Cold Rolled 30x Stainless Steel
- Single Motor RWD (base) = 0-60 < 6.5 sec / Top Speed = 110 MPH
- Estimated EPA Range of 250+ Miles / Charge
- 100 Cubic Feet of Storage
- Automatic Retractable Steel Cover – Bed / Storage Area
- Glass / Polymer Composite Tesla Armor Glass
- Towing Capacity = 7,500+ Pounds / Cargo = 3,500+ Pounds
- Adjustable Air Suspension and Standard Autopilot Included
- “Laser Blade” Light Bar (above windscreen) Standard
Tesla Motors is actually planning to make delivery on the more expensive and more “equipped” dual-motor and tri-motor variants first, helping to further increase revenue as the company continues to grow. Those models offer higher range, higher speeds, more towing capacity, etc… but having a base model that rings up at around $40k gives it the possibility of truly breaking into the “pickup man” market. Because even the base model offers performance and features that are on par with similarly priced ICE trucks.
Now, will that segment of buyers be able to get past the appearance? Hell, could the appearance become part of the appeal? The design is polarizing – so only time will tell, but so far Tesla has done a good job of predicting what the market will want, and I certainly don’t see this truck as something that buyers would avoid if they’re shopping based on price-to-value across the market.
You can bet your ass, I’d drive one… 😏